Apple’s Vision Pro headset, launched in 2024, is making waves in professional settings. Surgeons in the U.S. and Brazil are using its advanced features to enhance precision during operations. Dr. Santiago Horgan, a pioneer in robotic gastric-bypass surgery, compared its impact to the introduction of surgical robots in 2000. Dr. Bruno Gobbato has also employed the device in shoulder surgeries. He noted its superior resolution and adaptability to bright operating rooms.
A Growing Market for Mixed Reality Devices
Despite its $3,499 price tag, the Vision Pro holds 5% of the global VR and MR market. This market is expected to grow by 8.8% in 2024. Meta dominates with its affordable Quest 3S, but Apple is targeting professionals with a premium product. The headset’s OLEDoS display technology offers unmatched clarity and vibrant colors. While this enhances its appeal, it also contributes to the device’s high cost.
Broader Applications Beyond Surgery
The Vision Pro is not limited to healthcare. Professionals use it for virtual meetings, document editing, and educational apps. This versatility positions it as more than an entertainment device. Its high-resolution display and ergonomic design provide a cost-effective alternative to traditional monitors, especially in critical environments like healthcare.
Future Prospects and Challenges
Apple is exploring ways to make the Vision Pro accessible to a wider audience. Experts suggest introducing a mainstream model by 2026. While the current price may restrict its reach, the device’s potential to revolutionize industries remains undeniable.
