As devastating wildfires devastate Southern California, Apple has joined efforts to support relief initiatives. The tech giant announced plans to stream the FireAid benefit concert on January 30, 2025. Apple Music and Apple TV+ will broadcast the event live, alongside platforms like Spotify, YouTube, and Paramount+.
The concert will occur at two iconic venues: the Intuit Dome and the Kia Forum, starting at 6:00 PM PT (9:00 PM ET).
Star-Studded Performances
FireAid features a remarkable lineup of globally acclaimed artists, including Billie Eilish, Lady Gaga, Red Hot Chili Peppers, Stevie Nicks, and Green Day. This diverse set of performers aims to draw a large audience, increasing the event’s fundraising impact.
Opportunities to Contribute
Fans can purchase tickets for the in-person concert beginning January 22. The proceeds, managed by the Annenberg Foundation, will directly support wildfire victims. For those unable to attend in person, streaming options are available on multiple platforms.
Apple users can also donate conveniently through the App Store and Apple Music. These platforms now feature donation prompts, ensuring contributions reach the American Red Cross.
Tim Cook Encourages Support
Apple CEO Tim Cook emphasized the importance of collective action in his social media message. He highlighted Apple’s donation and encouraged others to extend their support. His heartfelt appeal inspired many to join the cause.
Aiding Communities in Crisis
The Southern California wildfires have caused immense destruction, claiming over 27 lives and displacing thousands. The FireAid concert and associated fundraising efforts symbolize a community united in compassion and hope.
Through its platforms and resources, Apple demonstrates how technology and collaboration can play a significant role in addressing real-world challenges. By participating, everyone can contribute to rebuilding lives and communities.
